In recent months I’ve noticed a big surge in the amount of office supplies dealers using Twitter. This is really encouraging for the independent industry. It shows dealers are getting in tune with modern technology to help drive their businesses. Whilst I would never class myself as an expert, guru or any other nonsense that [...]
Groupon is one of, if not the fastest growing online .com’s in recent years. It is certainly the fastest growing within the last year. If you’ve not heard of Groupon it is basically a group buying deal website. The general process is that A Groupon rep will contact a business owner and pitch the idea [...]
I’m feeling in a reflective mood this Christmas Eve. It is now 2 years since I entered into the software industry. Really by luck more than anything else. Previously to working in software I had run a very successful sales territory for Everest Home Improvements. I’d taken on the area sales manager role as the [...]
The time has come to drop your web page. There was once a time where I’d have preached that all businesses should have a web page. Not any more. Today all businesses should have a blog instead of a web page. Before I lose your attention a todays blog is much more than just the [...]
There should be little doubt in todays world that the internet plays a massive role in business. Any business that isn’t operating online I’d put a bet on it isn’t performing as well as a similar company that is. That said the internet can be a complicated place for business and not everyone has time [...]
Last year I spotted the Superdry Windcheater whilst out shopping for a new coat. It was exactly what I was looking for in a jacket. I went to find my size and couldn’t. This went on in several different retail outlets throughout the fine city of Norwich. I ended up resorting that I’d have to [...]
After the early problems with Windows XP & the ongoing problems with Vista I believe credit is due to Microsoft for Windows 7. I’ve been using it now for a few months without any complaints only compliments for it’s easy to use, thoughtful functions. Windows has received a lot of critsism from users and Apple [...]
LinkedIn is one of the most powerful tools for sales focused businesses in todays modern world. The internet, modern logistics and technologies means that ‘local’ business boundaries are now expanded or no longer exist. LinkedIn can be the tool to connect you to your prospective customers and existing customers. I understand that not all businesses [...]
When I started my first job in sales one of the first pieces of training I was given wasn’t about selling features & benefits, nor was it any ‘killer’ closing techniques. My first piece of training was all about S.T.A.R SALES THROUGH ACCURATE RECORDS The idea is so simple but yet effective that despite now [...]
Dealer Support Magazine provides office supply dealers with up to date news and advice on the industry. This article is focussed on email marketing and strategies to make it effective. Click on the links below for scanned copies of the article: CLICK HERE FOR PAGE 1 CLICK HERE FOR PAGE 2
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My name is Andy Whyte, I was born in Somerset in September 1985. I am a Father and Husband. My hobbies are family life, Football (watching & playing), Formula 1, Technology, and Business.
